Users will soon have a fresh option that enables them to cut down on the quantity of AI-created videos appearing in their feeds. This move comes as the company disclosed that it presently contains more than 1 thousand million AI-generated clips.
Testing and Rollout
The new functionality is undergoing trials over the coming weeks before a global rollout. This advancement comes amid a surge in content created by AI, driven by emerging video-generation tools.
AI Proliferation Online
Recent reports that almost 10% of the most rapidly expanding content creators on another major platform only show content made by AI. A large amount of this material is classified as “AI slop”, a phrase for poor-quality, bulk-generated content that is typically nonsensical or surreal.
Based on user feedback that numerous viewers like content made with AI tools, ranging from digital art to science explainers, and we aim to provide users the power to increase or decrease of that, according to their own choices,” stated a spokesperson.
Volume and Proportions
The platform disclosed that there are presently 1.3 billion videos on its network identified as made with AI. Overall, over 100 million pieces of content are added to the app every day, making clips made by AI a limited portion of its total content library.
How to Adjust Settings
Members will be in a position to reduce or increase the volume of artificial media they see by accessing the content preference option in the platform and selecting the AI content topic. Further subjects that currently be modified under the setting include politics, clothing, cosmetics, and movement.
AI Disclosure Rules
The platform’s policies require creators to tag convincing artificially created content, and it prohibits malicious fake videos of celebrities or critical incidents. Any believable AI-generated clip that is not labeled can be taken down under its user guidelines.
Furthermore, the service will henceforth add an “AI-made” watermark to content created with its built-in AI features, or flagged by an cross-platform project for spotting content made by AI. This measure is designed to stop users from attempting to bypass the tagging system.
Responsible AI Funding
The company is additionally introducing a $2m educational fund for experts and organizations to create educational content about using AI responsibly. This project will assist non-profit groups focused on teaching computer science.
Content Safety Approach
TikTok has justified its safety measures, during controversy over proposals to make redundant hundreds of safety staff in the United Kingdom. It is set to cut 439 jobs in its user protection team in the UK capital, with labor groups and internet security professionals raising concerns that people are being substituted by automated systems.
A trust and safety lead explained that staff-based oversight would continue to be important, but AI can protect employees by filtering out the most distressing content before it has to be seen by people. The company announced a 76% decrease in shocking and graphic content reviewed by content reviewers over the past year due to intervention by its machine learning processes.
It is vital to integrate people and machines to maintain a secure environment,” the official commented. “We’ll have staff as part of that process, but we also think it’s extremely critical to reduce exposure to unsafe media as quickly as possible, which is where a significant AI assistance is really helping us operate efficiently.”
